Digital Marketing Manager

Company: Clean Harbors Environmental Services, Inc.
Location: Richardson
Posted on: September 11, 2021

Job Description:

The Opportunity:

The Opportunity

The Digital Marketing Manager is responsible for managing multiple websites for Clean Harbors and its subsidiaries.

RESPONSIBILITIES:

• Responsible for managing multiple company owned websites utilizing CMS technology
• Update website content
• Build landing pages
• Creating website dashboards using Google Data Studio
• Manage SEO
• Analyze site performance and make recommendations
• Responsible for managing multiple company owned E-Commerce storefronts
• Manage and continually update storefront look & feel (based on seasonality, inventory, etc.)
• Update product information including descriptions, images and videos
• Launch targeted promotions
• Utilize marketing automation tools to boost sales
• Additional secondary responsibility includes management and execution of Social Media marketing campaigns
• Develop relevant content topics to reach the company's target customers
• Create, curate, and manage all published content (images, video and written)
• Monitor, listen and respond to users in a “Social” way while cultivating leads and sales
• Maintain pages for multiple websites while adhering to company branding standards and guidelines
• Monitor and analyze site performance and proactively recommend and implement improvements for customer experience / journey
• Develop and implement online marketing plans for assigned brands to drive lead generation
• Maintain marketing storefronts, manage on-going email campaigns, launch new promotions
• Prepare monthly and quarterly reports on campaign success/ failures
• Create tracking and ROI measures for all marketing programs
• Achieve monthly and quarterly lead generation targets utilizing a combination of marketing tactics and programs
• Other duties as assigned

REQUIREMENTS:

• Bachelor’s in marketing or a related field, or equivalent experience required
• 3+ years relevant experience
• Content Management System work experience (preferred using Acquia, Magento or Drupal but not required)
• Strong analytical skills and experience with complex data analysis
• Strong track record of completing programs on-time and on-budget, meeting ROI metrics
• Excellent verbal, written and presentation skills
• The candidate must have strong interpersonal and organizational skills, and be able to work cross functionally

Wondering what to expect in starting your career with Clean Harbors? Click Here to view a Day in the Life Video!

40-years of sustainability in action. At Clean Harbors, our mission is to create a safer, cleaner environment through the treatment, recycling, and disposal of hazardous materials. Clean Harbors is the leading provider of environmental, energy and industrial services throughout the United States, Canada, Mexico and Puerto Rico. Everywhere industry meets environment, Clean Harbors is on-site, providing premier environmental, energy and industrial services. We are solving tough problems through innovation and proven methodology – come be part of the solution with us.

Join our safety focused team today! To learn more about our company, and to apply online for this exciting opportunity, visit us at https://careers.cleanharbors.com/.

For additional information about driver career opportunities, please call us at 1-833-32-DRIVE (1-833-32-37483).

Clean Harbors is an equal opportunity employer. We do not discriminate against applicants due to race, ancestry, color, sexual orientation, gender identity, national origin, religion, age, physical or mental disability, veteran status, or on the basis of any other federal, state/provincial or local protected class.

Clean Harbors is a Military & Veteran friendly company.

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Keywords: Clean Harbors Environmental Services, Inc., Richardson , Digital Marketing Manager, Other , Richardson, Texas