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Social Media Strategist

Company: Lennox International
Location: Richardson
Posted on: June 13, 2022

Job Description:

Company Overview:
Lennox International (LII) is a leading global provider of innovative climate control solutions for heating, ventilation, air conditioning, and refrigeration (HVACR) markets.Beginning over a century ago, Lennox International has built a strong heritage of Innovation and Responsibility. Our position as an innovation leader continually inspires us to promote more efficient energy use and a healthier environment through our product operations. Our engaged and diverse workforce is committed to providing climate control solutions that provide the most value and comfort for our customers. We are proud to have instilled a shared sense of responsibility and commitment among our approximately 10,000 employees located throughout North America, South America, Europe, and Asia.

Job Description:
WHAT YOU WILL BE DOINGLennox International (LII) is a leading global provider of innovative climate control solutions for heating, ventilation, air conditioning, and refrigeration (HVACR) markets. - The Social Media Strategist -reports to the Brand Marketing Manager in Lennox Residential and is responsible for shaping social strategy around how we effectively engage our social community. You will bring fresh perspective and ideas that are channel optimized and results-focused. You will develop and execute social strategies, partner with our inhouse creative and manage a social team that resides with our external agency to deliver content and curate key insights from our social platform and communities. You will ensure our communities reflect our brand standards and our response strategy is best in class. This role requires innovation and a constant supply of ideas to cultivate engaged communities and advocates. -WHAT DRIVES SUCCESS:Having the right qualifications is only a part of what it takes to be a successful employee. At Lennox International, we believe in following a set of behaviors and competencies to achieve your full potential. In this position, it is vital that you embody these core competencies: - -Situational Adaptability: -You flex your approach and demeanor to suit various scenarios. You successfully shift gears as new developments and competing priorities arise - balancing routine tasks, urgent action items, and long-term projects is second nature for you.Decision Quality:You make thoughtful and timely decisions with the best interest of the organization in mind, prioritizing and organizing key deliverables and ensuring stakeholder buy in.Drives Results: You show pride in "getting the job done" with a bias for action, going above and beyond to ensure your responsibilities have been met. During high pressure moments, you work diligently to meet deadlines and show value in your work.

WHAT WE ARE LOOKING FORRequires a bachelor's degree or an equivalent combination of education and experience.Prefer Bachelor's degree in marketing/communicationsAt least 6-8 years' experience in a social media environment, ideally within a B2B or agency environment with B2B clientsDeep understanding of current and emerging social media platforms and working knowledge of platform specific algorithmic key drivers to maximize exposureYou keep up on the latest trends and their broader impacts on the marketplace and have a proven history of growing communities, engagement, and brand advocacy Demonstrated ability to lead internal and external cross-functional work groups and outside partnersExperienced and savvy working in enterprise social media digital platforms (preferably Khoros) to curate insights from brand channels and social listeningPossess a strong data and insights driven business acumen in B2B and/or B2C social strategy across a mix of channels such as Facebook, Instagram, LinkedIn, YouTube, and Twitter as well as others.Identify new developments and trends in the social media market, including tools, applications, channels, design, and strategy, that could be of benefit to the businessThe ideal candidate can manage social media clients expectations along with agency delivery, while working to broaden his/her skills and potentially cultivate a long term career within an industry leading marketing department You are known as a collaborative team player with strong critical thinking and problem-solving skillsYou are flexible and resilient. You bring a 'can do' attitude and a good sense of humor You can write creative briefs that bring great strategies to life and know how to partner closely with inhouse creative and/or external agencies to unlock strong creative contentPossess an eye for good design, copy, video Bonus if you have experience writing blogs, delivering engaging website content, and managing paid media more broadlyWHAT WE OFFER: -At Lennox, we realize that our greatest assets are our employees. This is why we are committed to providing limitless opportunities for growth and development of all of our employees, largely promoting from within the organization. Lennox offers employees a variety of flexible work options, as outlined in Lennox's FlexWork guidelines, including the potential opportunity for remote work for select positions. This role is currently designated as having the option for up to 2 business days/week of remote work.Competitive base salaryExcellent medical plans designed to support healthy lifestylesMental and financial health programsOutstanding 401k with company matchingEmployee stock purchase programCommunity involvement opportunitiesRobust employee assistance programAnd much, much more!WE VALUE DIVERSITYHere at Lennox, we believe that diversity and inclusion is critical to our success as a global company, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool. Our goal is to build workplaces that reflect the communities where we live and work, support the growth and development of each team member as they strive to reach their full potential, and empower them to be their authentic selves. Lennox is an equal opportunity employer.

Keywords: Lennox International, Richardson , Social Media Strategist, Advertising , Richardson, Texas

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